Busbar Manufacturing - Electric Car

The Brief

Syensqo, a global leader in advanced materials, aimed to demonstrate the contribution of its polymers in the manufacturing of overmolded busbars, key components of the high-voltage systems in electric vehicles. The goal: to produce a technical and educational video for industry professionals.

The Setup

We conducted filming at two industrial sites, including the Clayens factory in Besançon, to document the entire busbar manufacturing process. The editing highlights the synergy between Syensqo's high-performance materials and Clayens' industrial expertise while ensuring the content is accessible and smooth.

The Result

A clear and informative video, shared on Syensqo's social media, enhancing the visibility of its solutions in the automotive sector and positioning the company as a key player in vehicle electrification.